This is one of the concepts I teach my students – are you part of the problem or part of the solution? You can be one or the other. If you’re not actively part of the solution, then your choice to be apathetic (or negative) is part of the problem. Negative energy (when you feel …
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According to Innovators Forum guest blogger Marilyn Suttle: During a recent radio show interview, the host made a passing comment that struck a chord for me. She said something like this: Sometimes the biggest asset you bring to your company can become your most limiting factor. Since I do a great deal of work helping …
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According to Innovators Forum guest blogger Susan Fantle: Along with today’s many discussions about social media, there is a lot of talk about “content” and the critical role it plays in B2B marketing. Content is free information that business marketers offer to prospective customers to generate qualified leads that can, hopefully, be turned into future …
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According to the Innovators Forum guest blogger Marilyn Suttle: Since the start of mankind, self-help gurus have sought to define what makes human beings tick. I’m particularly struck with the list of “Six Human Needs” that Anthony Robbins discusses. Since customers are human beings too, I rewrote the six human needs specifically geared to customers. …